So writes Dan Roam in The Back of the Napkin, the international bestseller that proves that a simple drawing on a humble napkin can be more powerful than the slickest PowerPoint presentation. Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools.
He reveals that everyone is born with a talent for visual thinking, even those who swear they can't draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights.
Take Herb Kelleher and Rollin King, who figured out how to beat the traditional hub-and-spoke airlines with a bar napkin and a pen. Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers.
Now with more color, bigger pictures, and additional content, this new edition does an even better job of helping you literally see the world in a new way. Join the teachers, project managers, doctors, engineers, assembly-line workers, pilots, football coaches, marine drill instructors, financial analysts, students, parents, and lawyers who have discovered the power of solving problems with pictures.
Lawyers. Accountants. Radiologists. Software engineers. That's what our parents encouraged us to become when we grew up. But Mom and Dad were wrong. The future belongs to a very different kind of person with a very different kind of mind. The era of "left brain" dominance, and the Information Age that it engendered, are giving way to a new world in which "right brain" qualities — inventiveness, meaning, empathy — predominate. That's the argument at the center of this summary — a summary that uses the two sides of our brains as a metaphor for understanding the contours of our times.
In the tradition of Daniel Goleman's Emotional Intelligence and Marcus Buckingham's and Donald O. Clifton's Now, Discover Your Strengths, Daniel H. Pink offers a fresh look at what it takes for individuals and organizations to excel. Drawing on cutting-edge research from around the world, A Whole New Mind reveals the six essential aptitudes on which professional success and personal fulfillment now depend: Design, Story, Symphony, Empathy, Play and Meaning. It also includes several hands-on exercises and examples culled from experts around the world to help read- ers sharpen the necessary abilities. This summary will change not only how we see the world but how we experience it as well.